Navigation Structure
The SD Bullion website organises products by metal type and product format. The main navigation bar at the top of every page contains a "Shop" dropdown menu with three columns: Gold & Silver (primary product categories), More Metals & Services (platinum, palladium, shipping, payment methods, price match, buyback and storage), and Learn (educational content including spot prices, investing guide, premiums explained and tax reporting).
Quick-access links to Spot Prices, Help and Account are always visible in the top navigation bar. On mobile devices, the navigation collapses into a hamburger menu that expands to show all categories. The "Call 800-294-8732" button is prominently displayed for customers who prefer to order by phone.
Product Pages
Each product page displays the product name, images, current price (updated in real time based on spot price), the premium over spot, available quantities and payment-method-specific pricing. Wire/cheque prices are displayed alongside credit card prices so you can immediately see the ~4% savings. Quantity tiers show how the per-ounce premium decreases as you buy more.
Product descriptions include metal content, purity, weight, dimensions, mint of origin, IRA eligibility and condition (BU, proof, etc.). High-resolution images show obverse and reverse sides. Related products are suggested below each listing to help you compare alternatives and discover additional items.
Search and Filtering
The website search function accepts product names, mint names, metal types and keywords. Searching "silver eagle" returns all American Silver Eagle listings. Searching "PAMP gold" returns PAMP Suisse gold bars. Category pages allow sorting by price (low to high, high to low), popularity, newest arrivals and premium percentage. Filters narrow results by metal type, product format, mint, weight and IRA eligibility.